Growth starts with content: Our content package for your company

First of all, you need an outstanding business idea and functioning supplier structures and logistics. Then you should seek professional advice right from the start when setting up your online store in order to develop the right digital strategy. Competition on the internet is fierce these days and it is no longer easy to assert yourself with your own offer.

To open an online store, I need an outstanding business idea, a product that I can scale, good advertising and a website that allows me to operate an online store legally. In detail, of course, it's a bit more complicated: Do the goods have to be imported? Do I have to take special regulatory requirements into account (e.g. CE marking or packaging law)? Do I also sell to other EU countries? Do I fulfil the data protection requirements?

Online stores, especially if they are aimed at consumers, are highly regulated. As a result, it is difficult to keep track of the various legal requirements. If you do not observe them, it can become expensive. There is the threat of warnings, sometimes fines or trouble with the tax office. Therefore, it is important to get a good overview of the legal requirements for the online store before you start your business. This is where our online seminar on e-commerce offers the perfect, low-cost introduction.

The operation of an online store requires that on the one hand you have the logistics under control, i.e. the warehousing with regard to the products to be sold and at the same time the delivery of the products purchased by customers. However, one must not neglect the digital strategy, i.e. online marketing and SEO in particular. It is also important to always keep up to date with the legal requirements, as there are regular innovations in this respect that must not be missed. Especially outdated online stores are often warned off!